Dayne Watkins Wordmark
Dayne Watkins, advertising, marketing, copywriting expert, and founder of Factory Settings - Featured in Voyage Austin
Dayne Watkins from Austin, Texas placed in the Austin Film Festival screenplay competition with a feature-length sci-fi script.

A word from my first ever freelance client: Rae Wilbon!

Let's chat!

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Expert Copywriter

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Branding Strategist

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Messaging Expert

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Awarded Screenwriter

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Coffee Addict

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5+ Years of Experience

• Expert Copywriter • Branding Strategist • Messaging Expert • Awarded Screenwriter • Coffee Addict • 5+ Years of Experience

Dayne Watkins sitting in Austin, Texas

My job is simple: To tell your story the way it should be

In five years, I’ve gone from an aimless copywriting intern to being asked to write for some of the top U.S. brands from travel to food and beverage.

Over the years, I’ve stacked skills in messaging, branding, and strategy and have built myself into a creative Swiss army knife.

I also placed in the Austin Film Festival screenplay competition, was featured in Voyage magazine, and invited to speak to my alma mater, Texas State University.

Let’s tell your story the way it should be, clarify your goals and scale your brand to new heights.

Dayne Watkins speaking invitation to Texas State's American Advertising Federation Club to talk about his experience in branding strategy, copywriting, and entrepreneurship.
Let's Chat!

Brands I’ve worked with

Cheesecake Factory logo
Copywriter for Royal Caribbean/Travel Copywriter
N-able logo
North Italia logo
Flower Child logo
Bridge group logo
Perkins logo
Interior bravery logo
The Yardage Book Golf logo

  • "Dayne was one of my favorite co-workers at Merkle B2B. He knows how to tap into creative strategy and craft copy that stops you in your tracks. From punchy headlines and clever tweets to artful long form copy and everything in between, there’s nothing Dayne can’t tackle. He’s a joy to work with and a wonderful human!"

    Alicia Liken - Creative Director at Mower Agency

  • “Dayne displayed two things imperative to being a good creative: the talent to come up with good ideas, and the stamina to see them through…”

    Jim Bell - Creative Director at N-able

  • “Dayne is an outstanding copywriter who was able to join our marketing team and give our brands a voice with minimal direction."

    David Zweig - Creative Director at The Cheesecake Factory

  • “Dayne builds an understanding of the clients he's working for so he can tailor his work to their specific needs, always on-time or early delivery, and always eager to help out where he can."

    Nicholas Demarco - Founder of Boostify Digital Marketing Agency

  • "I highly recommend working with Dayne. His ability to understand our vision and turn that into an executable brand strategy is great. This project will help us scale up quickly and successfully."

    Dr. Tommy Davis - Founder of The Yardage Book Golf

Let's Work Together!